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Date: February 8, 2012
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When and Where
February 8, 2012
12 noon
Western Development Museum, Palace Theatre
2610 Lorne Ave
Saskatoon, Saskatchewan
Event Promoter
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Event Details
Description
Weaving Ethics into Your Organization’s Fundraising - presented by AFP Chair Andrea McManus
Everyone understands that ethics is critical to fundraising. After all, without public trust and confidence, fundraising simply cannot occur. But too often we look at ethics in a very limited fashion: “It’s a list of things we can and cannot do,” or “That’s the job of the fundraiser.” In an increasingly connected world where accountability, ethics and transparency are not just buzz words but fundamental aspects of a donor’s (and society’s) outlook, we must re-examine what it means to be ethical. Andrea McManus, CFRE, , the chair of the Association of Fundraising Professionals, will explore how organizations can use ethics to reach out to the public to generate support and the role of fundraisers, board members and senior staff in creating an “ethical” organization. Specific ethical standards and examples will be used to underscore key points and ideas. About our presenter: Andrea McManus, CFRE, is president of The Development Group, a full-service, strategic philanthropic consulting firm based in Calgary, Alberta. Andrea has over 26 years of experience in fundraising, marketing and communications. Her...
Full Description
Weaving Ethics into Your Organization’s Fundraising - presented by AFP Chair Andrea McManus
Everyone understands that ethics is critical to fundraising. After all, without public trust and confidence, fundraising simply cannot occur. But too often we look at ethics in a very limited fashion: “It’s a list of things we can and cannot do,” or “That’s the job of the fundraiser.” In an increasingly connected world where accountability, ethics and transparency are not just buzz words but fundamental aspects of a donor’s (and society’s) outlook, we must re-examine what it means to be ethical. Andrea McManus, CFRE, , the chair of the Association of Fundraising Professionals, will explore how organizations can use ethics to reach out to the public to generate support and the role of fundraisers, board members and senior staff in creating an “ethical” organization. Specific ethical standards and examples will be used to underscore key points and ideas. About our presenter: Andrea McManus, CFRE, is president of The Development Group, a full-service, strategic philanthropic consulting firm based in Calgary, Alberta. Andrea has over 26 years of experience in fundraising, marketing and communications. Her firm has helped build the fundraising capacity of many clients throughout Canada and the Bahamas. She was one of the first fundraising professionals in Calgary to receive the CFRE accreditation and has recertified four times. Andrea is the first fundraiser outside of the United States to lead the Association of Fundraising Professionals (AFP) as chair. She is a former president of the Calgary Chapter, a founding chair of the AFP Foundation for Philanthropy-Canada, chair of the AFP Canadian Presidents’ Council and has served on numerous association committees. Andrea is a member of Imagine Canada’s Ethical Code Advisory Committee and sits on the Canada Revenue Agency Charities Technical Issues Working Group
Other Details
Registration required -- lunch provided
Please RSVP by February 6
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